Marketing: The power of a newsletter

Marketing: The power of a newsletter

I have resisted the newletter ‘issue’ for a long time, but a recent promotion on one of our books has made me realise that I should probably get ours up and running (and keep it going).  Most authors have a newsletter which they send out on a weekly or...

Advertising and Amazon and stats

This is one of those posts where I witter on about my favourite subject – stats. I love them. Can’t get enough of them. So imagine my excitement last night when I clicked on a teensy weensy arrow in my Amazon affiliate area and it told me just how many...